职责描述：
Accountable for setting and delivering business objectives by developing and implementing portfolio and equity strategies
Take full responsibility for ecommerce portfolio and equity management. lead overall ecommerce product portfolio, including brand/SKU selection, product PPA and ecommerce only NPD initiative and work closely with brand teams and customers to launch ecommerce corporate IMC
Portfolio management
·         Lead ecommerce brand/SKU selection,
·         Make online Price Pack Architecture strategy
·         Initiate and lead ecommerce only NPD
 
eCommerce IMC
·         Closely work with brad team during brand IMC development to ensure ecommerce as an important “touch point” in the IMC plan
·         Lead the joint marketing campaign with eTailers, ensure brand equity delivery and enough visibility on ecommerce site
·         Bring global initiatives and implement with a local twist   Flagship proposition/key design
·         Lead the Tmall flagship proposition and design guideline.
·         Manage design agency to timely tracking the day-to-day site design Shopper insights
·         Lead online shopper study and general shopper insights to
·         Implement shopper insight to guide online strategy/execution   P&L Management / Financial Forecasting
·         Manage ecommerce P&L and monthly demand & FCST together with CP&A and supply chain team
·         Assist the marketing inputs into the Annual Contract (AC) and Latest Estimation (LE) for ecommerce


任职要求：
·         Bachelor and above, marketing related major as a plus 
·         Over 4 years brand building/activation experience in multinational FMCG company
·         Clearly understand the brand marketing campaign development process. Has experience on brand IMC, specifically on digital campaign development/execution.
·         Portfolio management with solid brand P&L knowledge/experience  
·         Bachelor and above, marketing related major as a plus 
·         Over 4 years brand building/activation experience in multinational FMCG company
·         Clearly understand the brand marketing campaign development process. Has experience on brand IMC, specifically on digital campaign development/execution.
·         Portfolio management with solid brand P&L knowledge/experience  
·         Strong project management capability with communication/influence skill
·         Fast learner & good team player
·         Fluent English both in written and oral;
·         Fluent at MS office software (PPT, Excel, Word)
·         Bachelor and above, marketing related major as a plus 
·         Over 4 years brand building/activation experience in multinational FMCG company
·         Clearly understand the brand marketing campaign development process. Has experience on brand IMC, specifically on digital campaign development/execution.
·         Portfolio management with solid brand P&L knowledge/experience  
·         Strong project management capability with communication/influence skill
·         Fast learner & good team player
·         Fluent English both in written and oral;
·         Fluent at MS office software (PPT, Excel, Word)
·         Strong project management capability with communication/influence skill
·         Fast learner & good team player
·         Fluent English both in written and oral;
·         Fluent at MS office software (PPT, Excel, Word)

亿滋国际（Mondelēz International）是全球零食行业的引领者之一，2016年销售额近260亿美元。公司总部位于美国伊利诺伊州（Illinois, USA），业务遍及全球165个国家及地区。亿滋国际的前身是卡夫食品。作为全球领先的饼干、巧克力、口香糖、糖果及固体饮料制造商，亿滋国际各品类在竞争领域中均占据主导地位。亿滋国际旗下拥有多个年收益超过10亿美元的明星品牌。亿滋国际在纳斯达克上市，股票代码为MDLZ，是标准普尔500指数、纳斯达克100指数、道琼斯可持续发展指数的成分股。

亿滋中国（原“卡夫食品中国”）于1984年进入中国市场，总部设在上海，隶属于亚太、中东及非洲大区，是零食业务的市场引领者。从2013年7月1日起卡夫食品中国正式更名为亿滋中国，继续为中国消费者奉上“亿万好滋味”。目前公司有5000余名员工，在华东、华南、华北均设有强大的生产基地，在全国各地设立近40个销售办公室，并在苏州设立了全球饼干研发中心。2016年，亿滋中国荣获多个最佳雇主奖项，如中国100强典范雇主 （前程无忧发起）、员工发展计划典范企业 （前程无忧发起）、最佳快速消费品行业雇主（任仕达发起）、上海年度非凡雇主 （猎聘发起）等。